Class C IP’s

Here is an SEO myth that has not really been proven one way or another yet. The myth is that having links from the same class C IP address will not help you. If you don’t know what I am talking about here’s how you breakdown an IP address.

AAA.BBB.CCC.DDD

So where the CCC is that number needs to be vary. The reasoning behind this is that someone could get web hosting and put 1,000 different sites on it and then link them all to one site trying to gain its link popularity. So the search engines put an end to that by using the IP of the sites to calculate how much weight to give the link.

There are quite a few people that don’t believe that this myth is true just for the simple fact of how popular shared hosting is. If this myth is true then all those sites on the same shared hosting server cant help each other out with ranking.

There is some evidence that can prove this myth though. I have followed many discussions on this topic and have seen some results that make me a believer. The results basically just prove how a site with far less links can out rank a site with a ton more links. This is because the site with less links has a ton more different class C IP’s links than the one with just more links.

Like I said I am a firm believer in this myth and I don’t even like to refer to it as a myth but until proven beyond a doubt I will call it that just to make people happy. So when you are doing link building be sure to check out the IP address on where your link will be placed in order to make sure your link will pull the most weight.

About the Author:
Written by Aaron Nimocks, SEO Professional at the SEO Company http://www.iseocompany.com
Article Source: ArticleWarehouse

Advice On Optimization Of Texts & SEO-copyrighting

© 2006, Allin4.com Peter Fox

SEO-copyrighting is a creation of texts which meet three requirements:
" Optimization for search systems
" Convenience of perception{recognition} to visitors of a site
" Prompting to activity of readers

Thus very important requirement - a unique interesting content. First of all, it will tell to the robot of the search machine that on your site there is a helpful information, and similar is not present on other sites.

That search robots came on your site is more often and in an index of search systems there were the freshest versions of pages, it is necessary to update is more often them, in fact search robots react to any change of volume of page more quickly. And addition of new pages and duplication of headings of news of a site on the main page is considered even more important and for development of a resource, and for maintenance of high positions in search systems.

Check up, whether all the ways long allocation of keywords in the text on page are used. By the way, the tag of the list "li" too raises weight of keywords. Tags of heading "h1" are better for not abusing, differently such manipulation is classified as a spam.

Instead of tags "i" and "b" it is better to use "em" and "strong", that confirms the lead experiment. That is these tags, unlike "i" and "b", are applied and to semantic allocation, and not just visual. In specification HTML 4.01 recommended w3c, "i" or "b" concern to a font, and "em" and "strong" - to the text.

To allocate the text with other font or color - for search systems has no value (except for a case when color of the text coincides with color of a background).

Together with obligatory attribute alt in a tag of images "img" it is desirable to register attribute title, as in some browsers (for example, Mozilla), in the emerging help to a picture the text from attribute title is displayed.

In the first paragraph the keyword should be obligatory. It is desirable to use it in different cases and to rearrange in word-combinations. And also it is desirable to place keywords in a bottom of page as Google the special attention turns on top and a bottom of page.

For prohibition of indexation of the superfluous text (for example, the menu of navigation, a greeting) it is possible to use a tag . If to operate cautiously and to not close the text useful to the user, it is possible to achieve occurrence beautiful snippets in search delivery.

Switch-off all autoreplacements in text editor MS Word (or in what you use).

About the Author:
Peter Fox is webmaster of many projects http://allin4.com & http://art.you-it-can.com - free article directories. We accept quality articles written by the Web's best authors.
Our Goal is to build a friendly community of the best Writers and Publishers through discussion and training.
http://www.russian-women.you-it-can.com - is the world's largest Russian/American Introduction and Romance Tour Company.
Added: 19 Sep 2006
Article Source: http://articles.simplysearch4it.com/article/37219.html

Easy Search Engine Optimization Tips for Beginners

Search engine optimization is a great way to bring awareness of your web site to the online community. Search engine optimization is the process of making your web site more accessible to the major search engines that index and rank web sites each time someone performs a search for a specific word or phrase. If you want to be successful at optimizing your site, read this information and use the tips to successfully market your online business.

Title Tags

The title tag is located at the top of your browser window and is a great place to start optimizing your site. There are several things that you can do in the title tag to make your site more accessible. The first is to use a descriptive title with text that can be understood by people of all reading levels. Using a descriptive title will help people become more interested in your site. You should use the same words in your header that you use in the title page. This will show the search engines that the title is relevant to the contents of the page. Another trick to use with title tags is using a different title for each page on your web site. If you have the same title on every page, the search engines might not index them because they will appear to be the same.

Some savvy internet marketers use keyword phrases and separate them with a bar such as this example:

Home Based Business | Internet Home Based Business | Internet Business Opportunity

Header Tags

When you use header tags, (also known as H1 tags and H2 tags and so on) don't just type random words with no meaning or relevance to your site. Use keywords that are relevant to your business so that your site is indexed appropriately.

Applying these tags ise easy if you're using an HTML editor like NVU or Microsoft FrontPage.

Linking

Linking can be an important search engine optimization tool, but it's important to know how to use links to effectively market your web site. You should link only to search-engine optimized pages that have content that is linked closely with your content. If you want to put links to your site on other web sites, choose sites that are closely related to yours. You should also choose sites that do not have questionable content or purposes.

There are many schools of thought on linking and other unrelated websites do have their benefits as well however, a beginner should avoid linking to them for now.

Content

Use human-friendly content to help the search engines find your site and make it easier to read. Your content should be relevant to the topic of your web site and inform or entertain your audience. If you do a good job at providing interesting and relevant content, people will want to keep visiting your site for information and updates. Content can also help you get ranked higher in the search engine results for particular words and phrases. These search engine rankings are important and are the focus of optimizing your web site.

Submission

If you have a content-rich site that follows the rules of search engine optimization, and you have linked to relevant partners, then you should have no problem getting indexed by the search engines. Each search engine has specific rules and algorithms for determining how sites are indexed and ranked.

Now that you understand the importance of SEO and have the basic information you need, get out there and start optimizing your web site so you can start realizing better profits and build a more successful business.

About the Author:
** Rasheed Ali is CEO and founder of the Internet Coaching Academy www.InternetCoachingAcademy.com where he and his team of internet business experts are helping people from all over the world start, build and profit from their own internet business. He also offers a FREE newsletter and FREE video course on building a profitable home based business on the internet. **
Content Provider: http://www.my-articles.com

Google’s New Direction - Could Your Linking Strategy be Hurting Your Rankings?

Over the past week, most people have noticed significant changes in the SERPs at Google. Web sites that previously held number one positions have dropped to number 89, and some web sites have disappeared off the Google results pages altogether. As is the case with all major Google updates, SEOs have been panicking in forums and there has been much discussion about one topic in particular: reciprocal linking.

The first thing you have to do to understand the direction in which Google is taking with this update, is to get into the minds of the people who run it. Something that is so often overlooked is the fact that Google (and any other search engine) is first and foremost, a business. The reason they offer the service they do, is to make money, to make stocks soar and to keep shareholders happy. Google’s income comes from many sources, but the main one is advertising. In order to be able to sell their advertising real estate for a profitable price, the ad space needs to be seen. In order for the ad space to be seen, many, many, many people must visit the Google web site and use the Google search engine. In order for Google traffic to be at such a level, Google must offer a great, if not the best, search engine service.

So, how does Google offer, or attempt to offer, the absolute best service possible? By having the most relevant, and most useful search results.

Useful and relevant web sites are sites that are extremely visitor-friendly, sites that offer a lot of quality information in many different forms, from RSS feeds, to articles, to forums. Sites that are organized and have developed, naturally, a respect on the internet. A great example of such a site is About.com - search for any topic on About.com and you get a page with a lot of information on that topic and many, many links to other web sites that carry further information. It is, undoubtedly, one of the best places on the Internet to go for information.

Now, here’s where it gets tricky. In the past, Google has evaluated web sites by looking at areas of the site that are easily manipulated by webmasters and SEOs, such as meta tags, alt tags, keyword density, page titles, etc. We all know this has changed. Google has begun to reward sites with a more natural approach to these areas, and to penalize sites that have been over-optimized.

The key now, is visitor-friendly, natural web sites. Google will attract more repeat users, and thus, more advertising capital, if their search results always yield web sites that have the information searchers are looking for and are easy to use and understand.

Natural web sites are web sites who’s page titles reflect the page content in an easily understandable way. They are web sites who’s keywords meta tags contain only the words that apply to the page content. They have description tags that reflect the content in a concise, easily understood way. They have image alt tags that describe the image properly. Most importantly, natural web sites are web sites that develop a natural link popularity. That is to say, they don’t have someone working on finding web sites to swap links with. This is an unnatural linking strategy. A natural linking strategy is to offer a good, resourceful web site and have people link to it of their own accord because it’s such a great resource. Such a strategy also includes linking out to quality web sites that offer further information on your web site’s topic, whether or not they link back to you. This is a huge indicator that the goal of your web site is simply to offer the best information possible to web site visitors.

Cross-promotion will happen naturally as well, and links that are a result of cross-promotion are still considered a natural linking strategy, and as a result, Google or any other search engine cannot not outlaw reciprocal linking all together. But you have to be extremely picky about the sites you decide to engage in cross-promotion with. They must be very relevant and should have a decent presence on Google. Stay away from automated linking programs, link farms and most importantly, exchanging links with excessive amounts of web sites. Your links page should look like an excellent place for your visitors to go should they require further information on the topic your site deals with.

In short, the most important factor contributing to your Google ranking, is visitor-friendliness. Amassing enormous amounts of link exchanges simply does not work anymore. You absolutely must have your web site visitor’s needs foremost in your mind. If you meet those needs, you will be rewarded both in your rankings and in repeat traffic.

About the author:
Courtney Heard is the founder of Abalone Designs - http://www.abalone.ca, a search engine optimization company in Vancouver, Canada. She has been involved in web development and marketing since 1995 and has helped start several businesses since then in the Vancouver area. More of Courtney's articles are available at http://www.abalone.ca/resources/
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