Sunday, February 11, 2007

Choosing an SEO Consulting Firm

If you’re like many business owners, you’re just learning about the awesome power of search engine optimization. You may have read about the increased traffic gained using SEO or you may have heard something about keywords and content. If you’re not sure how these concepts can help you get more web site traffic, you should consider hiring an SEO consulting firm. A professional SEO consulting firm is in the business of search engine optimization. Instead of struggling to learn about keyword analysis or trying to get links to your site placed on other sites, you can delegate those tasks to the SEO firm that you choose so you are free to run your business. Knowing what to look at when you choose a consulting firm will help you to make the best decision for your business.

SEO Methods

When you’re choosing a firm, learn about the methods that they will use to optimize your web site. If the person you speak with talks about a lot of paid SEO and tricks to help you get web traffic, you may want to continue your search. If the person talks about organic or natural SEO, you may want to add the firm to your list of prospects. Natural SEO is the best way to optimize your site and make it more accessible to the search engines.

Sample Work

SEO results are a little more difficult to review than the portfolio of a graphic designer or the completed works of an architect. However, SEO consulting firms should be willing to show you the results that they have achieved since they have been in business. Ask them to show you some sites that they have optimized. Review the site in detail and make a note of the keywords used on each site. Visit several search engines and use these keywords in each search box. Make a note of the rankings for each site and compare them to any rankings that the firm has listed in their marketing materials. If you find several sites in the top ten of the search engine rankings, chances are that the SEO consulting firm gets good results.

Client References

While you may find that the SEO consulting firm has gotten good rankings for its clients, you’ll want to ask for some client references to find out how well the company works with clients. Some companies have employees with good technical skills, but the staff members lack the client service skills needed to keep clients happy. Ask for the names and contact information of several references so you can check the company’s history of client service. Ask references about how long it takes the company to return phone calls, how thoroughly their questions were answered by staff members, and what their overall level of satisfaction was with the company in question.

Choose the Best

The SEO Team is a full-service search engine optimization company with the experience to optimize your site and meet all of your web design and internet marketing needs. Visit our web site to learn more about how we can increase your web site traffic.

About the Author:
Bryan Garcia and his team of Internet marketing experts have been delivering TOP search engine results by using their unique formula of search engine optimization, Web site development, professional copywriting, and conversion consulting for a combined total of 20 years. Visit http://www.theseoteam.com to learn how your site can get to the top of the rankings.
Article Submitted On: October 18, 2006
Article Source: http://EzineArticles.com/

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